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fancy fluff about us baby image

Welcome to Fancy Fluff!

We are a little factory perched in Baby Heaven creating the plushest, fanciest and cutest baby products for your little one.

WHAT MAKES US FANCY?

At Fancy Fluff, we understand the first few months of a baby's life help to lay the foundation for sleep and wellness. Fancy Fluff products deliver just what you need to create a safe and comfortable nursery environment, giving you fewer reasons to worry and more time for you to focus on bonding with your baby.

WORLD CLASS QUALITY

We aim to bring the world at your little one’s feet. All our materials are sourced from the finest factories and each product is sewn with care and attention. We adhere to global standards while putting each product together to give your little one the sound sleep and rest they deserve.

LOCALLY SOURCED MATERIALS

From the thread to the final product, we are 100% proudly made in India.

ROOTED BUT PROGRESSIVE

Our products are made keeping in mind the requirement of parents based on geography, weather, functionality and aesthetics. At the same time we continually look to evolve our range in order to make parenthood a more smoother and joyful journey.

ACCESSIBLE BUT PREMIUM

We believe that comfort shouldn’t be a luxury but a priority. We strive to deliver premium and safe quality products at a fair price. We are focussed to provide wellness and development to all your little ones, far and wide.

FANCY WITH THE RIGHT AMOUNT OF FLUFF

We love to have fun with the brand and our products. The first few years with your baby are filled with excitement, joy and cheer and that’s what we try to bring in through our designs as well.

OUR MILESTONES

We are spreading the love and care far and wide!

STORES

We are available across all Mothercare Stores, Babies R us and popular Mom & Pop stores in the country.

ONLINE

You can shop our products across Firstcry, Amazon, Hopscotch, MyBabyBabbles and Pepperfry to name a few.

OVERSEAS

Our magic has made its way into LANDMARK GROUP, the largest online chain of baby stores in the Middle East, Babyshop, and we are now available across their 200+ stores

Looking forward to sprinkle all our pixie dust on your little ones and be a part of their treasured sleep.

ACHIEVEMENTS

• In February 2017 we were the No.1 Baby Bedding Brand on Firstcry.com.

• In March 2019, we were awarded the BEST BABY BEDDING BRAND by KSP Awards.

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